Author Archives: Searchology

Nonworking Media Spend: Another Buzz Word With Teeth

A recent article in Advertising Age discussed the idea of ‘nonworking media spend’ vs. working media vs. earned media and [for the love of Pete] owned media.  In short, the article discusses the rising requests from large companies, asking agency partners to … Continue reading

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Online Privacy – Why big media is ignoring the issue

Online spying and privacy is the biggest issue that media is not talking about…at all. There is something big coming around the bend. Our online privacy, freedom of speech, Constitutional rights and our very personal freedom is now inches away … Continue reading

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The SEO Evolution

Search engine optimization has evolved…and quickly Search engine optimization used to be a pretty easy process. Write killer content, ensure website use-ability, check your meta data, build links and the rest should come naturally. This of course is the very … Continue reading

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Social Research Tools – New from Searchology

Searchology Launches New Social Media Research Tool Searchology is delighted to announce our new social media research tool. The new research tool was developed and designed by Mr. Sean Bogert and Alton J. Duderstadt II. The new tool is designed … Continue reading

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Online Privacy & Freedom – Now At Risk

Most of us are aware of the Occupy Wall Street [OWS] protests and their message of raising awareness of the vast chasm between the rich and poor. The 1% get all of the breaks and the 99% get the boot. … Continue reading

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